In 2010, two people—Geetanjali Kaul and Neeraj Bhushan—who didn’t know each other at all, met in a film music group on Facebook. They came from very different worlds: Neeraj, a journalist and a family man; Geetanjali, a busy housewife raising two kids, married into a business-political family.

Until 2011, their connection was just about sharing songs. Then, one day, they met in Gurgaon and decided to start a blog together. On December 9, 2011, they launched G Caffe—and they never looked back.

Over the next two years, they wrote more than 500 articles covering a wide range of topics and industries. They also began freelance work and social media projects.

By December 2014, they were creating content for the Hindi newspaper Buland Prajatantra and had launched their own proprietary firm while managing several social media accounts. This was part of India’s first generation to fully embrace internet-based work, learning something new every day.

In 2015, the blog evolved into a full website. Alongside G Caffe, they developed two other portals: Bharat Bolega and Raisina Hill.

By 2018, the team grew with the additions of Abhishek Gupta and Johny Ghosh, helping the company reach new heights.

By 2022, the team had expanded to 17 people. The COVID-19 pandemic brought a surge of projects and opportunities.

Post-pandemic, the office moved thrice to Noida as the business saw exponential growth. Presently, they’re relocating—to continue their story.

Picture abhi baaki hai !